Business owners with great reason love streaming music for their clients and staff. Music changes the consumer experience by a great deal.
A PROPER MUSICAL SELECTION INCREASES THE TIME SPENT IN THE STORE
- 40% of clients spend more time in the store if they feel the music is well chosen.
- Better music = more time spent = more sales.
THE ADEQUATE MUSIC INCREASES FIDELITY TO THE BRAND
- 21% recommend you if they felt good with the music
- 31% come back if the music is appropriate
MUSIC CREATES IDENTITY
- 97% of general managers of the best retailers in the world say that music strengthens the brand personality.
Notably, these facts from snail music are a powerful statement. With that said, streaming music companies such as Pandora or Spotify in a workplace has complications and legal limits. Our goal is to break down legalities of music in a business setting and help you avoid any mishaps or penalties. In addition to, providing you with reliable options of streaming music legally.
Streaming Music Services are Usually Limited to Personal Use.
When a song plays, you may find yourself using the expression “this is my song!” However, while we may have emotionally adopted the song, it still legally belongs to the songwriter who created it and the music publisher who markets it. To use their property in a public setting, you need to ask permission. The term for commercial licensing is “public performance” that is, a gathering of people in a public place not including social settings of a small circle of family or friends. Licensing agencies like ASCAP, BMI, and SESAC actively seek out businesses using unlicensed music and assess fines and penalties. These agencies are actually enforcing U.S. copyright law by collecting royalty fees and paying them to the musicians and songwriters that created the music. Therefore, a public performance license is required in order to stream owned music.
What about CDs, Tapes, Radio or TV?
Permission is needed to play records or tapes in your establishment. Interestingly, the ASCAP highlights permission for radio and television transmissions in your business is not needed. A problem to consider with radio or television is the annoying commercials in between that could drive consumers out of your business.
What About Streaming Music Just For Staff?
There is a bit of a gray area on playing music for your staff. It’s important to note that, licensing is not required for the “private performance” of songs. There have been many lawsuits that stem from the disagreement of what constitutes as a public or private performance. Nevertheless, one can convincingly argue that a group of fewer than five co-workers listening to streaming music within the confines of their office is a private performance. As the number of employees grows, the closer you get to the threshold of a public performance.
Commercial Licensing vs. A Music Service.
More often than not, a commercial license is limited to mood music. This mood music you hear in the background at a doctor’s office, hair salon, or grocery store. A commercial license doesn’t cover service for music used to accompany dancing (including ballrooms and dance studios), bowling, skating or instructed health club classes; or for music used in a location where a cover charge is charged. (Guide Through Legal Jungle)
In comparison, the benefit to obtaining your business music via a service is that all the licensing is in their hands. Your company will not need to directly interact with the Pros.
Elite A/V Recommends SiriusXM for Business.
At any rate, the cost of worry can be compared to a heavy load. Lifting that burden and getting a quality service is what we recommend. SiriusXM for business requires a low monthly fee and a one-time purchase of The Grace Digital Business Music Player or Sonos wireless products. This option allows you to play music directly from the internet over your business stereo or phone system. It’s perfect for anything from medical clinics to hotel restaurants, streaming over 50,000 stations with high-quality digital sound for your listening enjoyment.
In conclusion, We would be happy to help you figure out what music choice is best for your business. Call us today to find out what streaming service and equipment we recommend for your specific needs. A well-respected technician would be happy to answer any of your questions.
The last article featured RIVA ARENA, the more compact version of the wireless speaker from the RIVA Wand Series. This article will highlight RIVA FESTIVAL a larger and more dynamic version in this series.
The Quality of Design is Remarkable for Such a Small Speaker.
First and foremost, this bad boy is upgraded with an elegant wood enclosure surrounding three woofers, three tweeters, and 4 passive radiators. Can you believe all that fits in 14 x 7-inch speaker? This design reproduces more of the musical spectrum than any comparable product currently on the market. That’s impressive!
The RIVA Difference!
The FESTIVAL audio design utilizes high-performance acoustic components to deliver an audio quality that truly reciprocates live audio. Additionally, their patented 3-channel audio technology Trillium™ captures stereo imagining in the finest and most sought after way.
You may wonder, what is stereo imaging? Imaging refers to the aspect of sound recording and reproduction. When sound is recorded in a professional studio, the placement of instruments, artist, and microphone in the sound booth make all the difference. RIVA speakers are designed to highlight those unique locations and depth. Moreover, an image (placement of sound) is considered to be good if the location of the performers can be clearly located. On the other hand, the image is considered to be poor if the location of the performers is difficult to locate.
Stereo and Ambisonic Recordings
According to one reference, a well-made stereo recording, properly reproduced, can provide good imaging within the front quadrant; a well-made Ambisonic recording, properly reproduced, can offer good imaging all around the listener and even including height information.
Envision you are sitting in a room with a band behind you and the artist in front of you. It’s as though music is 3D, that is the type of amazing quality you can expect from these wireless speakers. Immersive sound with deep, powerful bass is key to a pleasing experience.
With a whopping 200 watts of power, this wireless speaker can charge your tablet or phone with its’ USB port. Endless hours of fun with connectivity options including Wi-Fi, DLNA, DDMS, AirPlay, and Bluetooth. Stream unlimited audio content through Chromecast built-in and Spotify® Connect. FESTIVAL supports high-resolution audio up to 24-bit/192kHz so you don’t miss any detail.
Why Elite A/V backs up This Brand
All things considered, As of 2017, RIVA Audio has received some of the highest awards in the world of high-performance wireless audio. No doubt, we had to jump on board with such a high standard of sound. It’s no wonder our customers in Las Vegas love this product. See for yourself in person how powerful a compact wireless speaker can be! When given the choice, choose professional options over consumer products out there.
Let us help! Call today 702.997.4108 to visit our fully remodeled show rooms to gain home theater inspiration. The speaker choices will surely impress any listener.
The lives we live are fast-paced. Having a speaker to take on the go reaps great benefits. For this reason, there is much to consider when purchasing a compact speaker to fit the role of many jobs. We are happy to boast about these remarkable little wireless speakers that are packed with innovative technology. First, let’s take a journey in time back to the early 70’s to see why these speakers exist.
The Roots of RIVA
The founder is regarded as a true “Golden Ears” throughout the music industry with a deep passion for delivering the real truth and joy of music. Beginning his career in the UK, Rikki Farr, was in the heart of the music industry. He hosted the infamous 1970 Isle of Wight, which was said at the time to be one of the largest human gatherings in the world. With estimates of over 650,000, this event surpassed the attendance at Woodstock. The line-up featured some incredible artists such as The Who, Jimi Hendrix, Miles Davis and The Doors. Ricky later developed a touring company and produced 4,700 shows with leading artists Pink Floyd, Led Zeppelin, Rod Stewart, Tom Petty, Bob Marley, Bob Seger, Guns N Roses, Nirvana, and much, much more.
In addition, Ricky is no stranger to live music. His experience drove the passion to create the “Riva philosophy”. The philosophy basically is to design and produce speakers and technology that can reproduce music and sound so pure you can hear the future.
Why Elite A/V Recommends this Wireless Speaker
As of 2017, RIVA Audio has received some of the highest awards in the world of high-performance wireless audio. Of course, we had to jump on board with such a high standard of sound. So what are the specs of this roaring lion packed in a little body?
This two part article will feature our favorite two wireless speakers: RIVA ARENA and RIVA FESTIVAL Let us see which one is right for you.
The Small but Powerful RIVA ARENA
A compact multi-room wireless speaker that delivers stereophonic sound. What exactly is stereophonic? It is a sound reproduction using two or more separate channels (Arena having 3)to capture the dimensions of a performance. The depth is separated into the performer and their acoustic surroundings. This elevates your experience and allows your ears to resonate with a realistic sound of a live concert.
Pretty incredible huh? Not to mention lightly, the speaker doubles as a USB charger and is equipped with Spotify connect and Chromecast built-in for unlimited streaming capabilities.
Designed and Engineered from the Inside Out.
- 50 watts of power
- The Arena connects with Wifi or with Bluetooth, Airplay, DDMS, and DLNA.
- It supports High-resolution audio up to 24-bit/ 192kHz
- Play all of your favorite audio hassle free, from any source and anywhere you want. No Wi-Fi required!
- Optional battery pack allows 20+ hours before recharging.
All things considered, this speaker from the wand series of Riva audio is an exceptional choice if a compact speaker is a huge asset you want to have. If size isn’t the most concerning feature, you may like the RIVA FESTIVAL. Keep a look out for the next article.